The average customer will not go out of his way to leave a review (unless he has a negative experience to share.) When you ask for a review, you should make it as easy as possible – providing a direct link to the review profile. If a customer has to jump through a lot of hoops to leave a review, he will likely abandon the process. When you ask for a review, the customer should be able to click on a link that leads them through a simple review process. Yellow Pages Digital offers a great service to help collect reviews.
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